Constructing Client-Facing Creative Reports | Instructive Guide
Instructive Guide on Constructing Creative Reports
While working on multiple client accounts, I realized that the manual method in which our teams were building creative reports was inefficient. Looking for a better way to highlight the top performing front-end advertising creatives and copy (ad headlines and text), I developed a method to more efficiently build out these reports.
On the request of several colleagues, I created an instructional manual/guide to help coworkers create similar reports for their own clients.
- Project Instructive guide to making client-facing creative reports.
- Purpose Help colleagues develop creative reports for their own clients.
- Skills Showcased writing, instruction, design
- Notes Some names and businesses have been redacted for confidentiality.